About Search Engine Optimisation
Search Engine Optimisation (SEO) is the process of increasing you’re online presence by achieving higher rankings in the Search Engine Result Pages (SERPS) in the organic listings. At Dynamic Studios Search we strongly believe and will only use ethical techniques to ascertain rankings within the SERP’s, and we do not use any technique that are classed as unethical or black hat – this type of black hat activity can severely damage your companies online presence and can result in your website being banned from the search engines for a certain period of time.
During the process of your company’s campaign we will be undertaking work in two areas. These two areas are on-site and off-site SEO, which is explained in more detail below.
Our Process
1. On page Optimisation refers to the work carried out on your entire website, this ensures it is search engine friendly and includes the key phrases at an appropriate density and in the appropriate way for the search engine to give your site more relevancy than others.
2. Off page Optimisation refers to broadening your base and establishing your site within the online community. A high level of off page optimization is successfully achieved by submitting your site to relevant, high page ranked websites, portals and directories etc, this will increase page rank and in turn your online presence in the SERPS, when a website points to you this is deemed as a positive vote for your website, the more votes you receive the more you are rewarded.